Star Channels relaunches in the UAE
The Walt Disney Company Middle East has announced the re-launch of Star Channels. Star Channels is the new home for shows and movies from around the world, tailored and curated to appeal to the UAE and...
View ArticleHome Centre introduces new initiative to support community post-rainfall
In a commitment to uplifting the UAE community, Home Centre has launched its ‘Restore, Rebuild, Renew’ campaign. With a shared purpose, Home Centre and Channel4 Radio Network, two home grown...
View ArticleKantar reveals 2024 Creative Effectiveness Awards winners
Kantar has revealed the winners of its 2024 Creative Effectiveness Awards, celebrating the top TV, Digital/Social, Print/Outdoor and AI-tested ads globally. The awards are built on the perspectives of...
View ArticlePRCA MENA Award 2024 winners announced
The PRCA MENA Awards 2024 ceremony celebrated winners across 34 categories. Instinctif Partners MENA was honoured with the title of Large Consultancy of the Year, underscoring their sustained impact...
View ArticleHeavens Portfolio expands into Dubai
Heavens Portfolio, the leading Asia-based hotel representation company, is further solidifying its strategic growth with an acquisition and expansion into Dubai. This move marks a significant milestone...
View ArticleAramco signs four-year sponsorship deal with FIFA
Aramco, Saudi Arabia’s giant energy and chemicals company, has signed a four-year global partnership with FIFA. The company becomes FIFA’s Major Worldwide Partner exclusive in the energy category, with...
View ArticleSaudia’s latest campaign takes off with a new travel show
Saudi’s national carrier, Saudia has released a series of videos for its latest campaign #NextStopSaudia. The campaign boasts a total of 6 main episodes of what is touted to be the first season of the...
View ArticleX (Twitter) hiring brand strategist for Middle East
X (formerly known as Twitter) is looking for a brand strategist for the Middle East. “We are looking for an experienced brand strategist to join Next, the award-winning brand strategy and creative team...
View ArticleVOX reimagines cinema to maintain “competitive advantage”
VOX Cinemas launched a reimagined version of its luxury cinema experience, THEATRE, at Mall of the Emirates. The cinema was completely transformed to deliver an elevated guest experience, keeping...
View ArticleGuerlain lights up luxuriously on the Burj Khalifa
Guerlain hosted an exclusive fine-dining experience on Tuesday 23 April, accompanied with an iconic takeover of the Burj Khalifa and an enchanting performance of the brand’s first Emirati ambassador,...
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